July 21st, 2014
We won’t sugarcoat this for you: There are millions of blogs out there in the world, and some of them are most likely covering the same topic you are. No matter how unique your niche is, you’re still in an ongoing competition with the lists of blogs from other people around the world. Everyone has kind of caught on to the genius that is content marketing, and using this type of platform to promote your business. It’s simply a great tactic for marketers.
This isn’t meant to discourage you, but there’s no point in writing a blog while being unrealistic about the outcome. It’s a great reason to have people help you do it, or use a contractor like SMC that knows the ins and outs of blogging and content like the back of our hand! There is more to content marketing than just spitting out five hundred words and hoping that someone reads it.